To be or not to be…entrepreneurial

The first time I was described as entrepreneurial I was shocked and confused. One of my Senior Directors at a well-known broadcaster kindly complimented me with this whilst I was deep into planning my table read. I didn’t really know what the term meant. From a personal perspective I just associated it with Dragon’s Den candidates as they auditioned for investment from the big dogs. I’m barely a ‘business’ person, due my chaotic creative nature. Yet the term goes far beyond that label. It weaves independence, self-starter behaviour and a strive for creating something purposeful. And for me, great writing should serve just that, leaving readers startled and gasping with the recognition of learning something they never knew. Many of us place entrepreneur’s into ‘start up’ businesses. Truth be told ,we’d never consider writers to fall into this category. But as writers we must wield this mindset if we are looking to play the long-term game, especially from a commercial standpoint.

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